Machine Gun Kelly’s Un/dn Laqr: The Nail Polish Line Breaking All the Rules
Celebrity beauty brands come and go, but when Machine Gun Kelly (MGK) entered the scene in 2021 with his Un/dn Laqr nail polish, the launch generated real buzz across the beauty world. Un/dn Laqr isn’t just another celebrity-backed product line—it’s a bold, inclusive, and highly creative venture redefining what nail polish can be for people of all identities and self-expressions. This article unpacks everything about the brand’s message, the exclusive products, the user experience, and how the aesthetics merge nostalgia and edge under MGK’s vision.
What Is Un/dn Laqr?
Un/dn Laqr (pronounced “undone lacquer”) is MGK’s answer to the generic, trend-chasing world of nail polish. The line is distinctly:
- Genderless and inclusive—marketed for people of any age and gender identity.
- Curated to support self-expression through creative mixes of color and nail art.
- Vegan, cruelty-free, and formulated to be 9-free—meaning none of the 9 potentially harmful chemicals found in many mainstream nail polishes, such as formaldehyde and phthalates.
MGK is explicit about not following seasonal or ‘Instagram’ trends. Instead, the collection is structured around “core” shades designed for ultimate flexibility, encouraging users to experiment and create unique manicures any time of year. The goal? To activate the inner artist in everyone.
Why Did MGK Start a Nail Polish Brand?
MGK’s journey to creating Un/dn Laqr wasn’t about commercial endorsements or capitalizing on short-lived trends. He’s long seen nail art as a statement of personal style, having sported eye-catching nail looks on red carpets, in music videos, and even on Instagram in everyday life. He describes nail polish as a canvas for emotion and storytelling—hence “undone lacquer,” signaling freedom from rules or expectations.
For MGK’s fanbase—and anyone inspired by Gen-Z’s vision of beauty—this means nail polish is for everyone: all ages, all identities, and all vibes, whether you’re channeling nostalgia for 2000s suburbia or leveling up your modern self-expression game.
Inside the Un/dn Laqr Product Line
Un/dn Laqr launched with an impressive spread of products, designed for total creativity whether you’re a nail novice or seasoned nail artist. Here’s what’s on offer:
Un/dn Laqr Nail Polish Singles
- Price: $18 each
- 10 core shades (neutrals, pastels, brights) plus one top coat and one base coat
- Each bottle features unique shades with creative names inspired by MGK’s music and cultural references
Un/dn Laqr Nail Polish Sets
- Price: $52 each
- 8 curated sets, each including 3 complementary shades
- You can mix and match for layered, graphic nail art
Un/dn Laqr Nail Polish Kits
- Price: $86 each
- 3 signature kits, each featuring 6 different shades and 2 nail art tools
- Designed for ultimate creative freedom—ideal for detailed nail art, French manis, and inventive patterns
Sample Available Shades & Names
- Party Favor – a joyful pastel
- Pretty Dangerous – bold, saturated color
- Writer’s Block – opaque white
- Vertigo – deep green
- Mary Jane – vibrant green
- Slippery When Wet – bright blue
- Wet Dream – glossy, playful
- Bad Tendencies – edgy red
A Beauty Editor’s Honest Review: Using Un/dn Laqr
A beauty editor’s first-hand experience with the Therapy Sessions kit—containing pale pink, pale blue, light tan, light purple, orangey-red, and deep green polishes plus two nail art brushes—offers a real look at the collection’s quality and useability.
Color and Finish
- Coverage: Super-opaque with just two thin coats; provides full, streak-free color
- Texture: Not clumpy, runny, or bubbly; applies smoothly
- Favorite shades: The soft purple (subtly muted with gray) and the bright orangey-red (wearable yet bold)
Application Experience
- Brush: Short and wide, allowing quick, precise coverage of the entire nail with a few strokes
- Ease of use: Excellent even if you’re not a nail art expert
- Nail art brushes: Included in kits, ideal for creating French tips, dotted patterns, or abstract art
Longevity and Wear
- Chipping: Four days of chip-free wear, typical for non-gel regular polish
- Durability: Remained glossy and vibrant through daily activity
- Easy removal with regular polish remover—no staining or stubborn residue
Packaging
- Design: Modern, edgy, and distinctively styled to reflect MGK’s artistic persona
- Kits: Come in creatively printed boxes, highlighting the collector’s appeal
The Un/dn Laqr Ethos: Inclusivity, Safety, and Sustainability
Un/dn Laqr’s formula is built on three core pillars:
- Vegan and Cruelty-Free: Never tested on animals, and contains no animal-derived ingredients
- 9-Free: No formaldehyde, toluene, DBP, camphor, formaldehyde resin, xylene, parabens, phthalates, or ethyl tosylamide
- For All Genders: Specifically champions creative nail art for men, women, and non-binary people—normalizing polish as an art tool for everyone
This makes Un/dn Laqr a statement brand, aligning with contemporary values of ethical consumption, safety, and global inclusivity in beauty.
How to Get the Most Out of Un/dn Laqr Nail Polish
- Start with a base coat from Un/dn Laqr to smooth the nail and prep for color.
- Apply two thin coats of your chosen shade, allowing each coat to dry completely for streak-free results.
- Add art using the included brushes or polish dots; experiment without fear—mistakes can always be fixed with remover.
- Finish with the top coat for a glassy, long-lasting finish.
- For beginners, try a curated kit—each one is styled for maximum creative impact with easy-to-use shades and simple tools.
Who Is Un/dn Laqr For?
Un/dn Laqr’s ethos is about unleashing the inner artist in everyone, regardless of experience or confidence in nail art. Ideal for:
- Nail art enthusiasts looking for richer, more expressive shades and performance
- MGK fans and those attracted to alternative, indie, or unconventional aesthetics
- Beauty lovers wanting a vegan, cruelty-free, and non-toxic polish experience
- Anyone—whatever your gender, identity, or style—wishing to express creativity through nails
Style Table: Un/dn Laqr at a Glance
| Product Type | Price (USD) | Inclusions | Best For |
|---|---|---|---|
| Single | $18 | 1 bottle (core shade or base/top coat) | Everyday wear, basic color, accent nails |
| Set | $52 | 3 bottle collection (fashion-forward combos) | Matching looks, beginners, coordinated art |
| Kit | $86 | 6 bottles + 2 nail art tools | Artistic design, detailed work, group fun |
Nail Polish, Nostalgia, and the MGK Factor
There’s a reason Un/dn Laqr is more than just a cosmetic launch. It’s deeply entwined with nostalgia, especially for fans who grew up with MGK or those steeped in the emo/alternative aesthetics of the early 2000s. By channeling music, rebellion, and vulnerability into a tangible form of self-expression, each bottle is a small celebration of individuality.
It’s not about perfect manicures or following fleeting trends. The brand empowers people to reconnect with their creative energy and make their own rules through color, texture, and artistic risk-taking.
What Sets Un/dn Laqr Apart?
- Celebrity involvement—MGK isn’t just a face, but a curator and voice for the brand’s edgy, emotional vibe.
- Artistic branding—packaging and shade names reflect MGK’s world, resonating with fans and newcomers alike.
- Community emphasis—encourages sharing user-created looks on social platforms, fostering a cross-gender, creative spirit.
Frequently Asked Questions (FAQs)
Q: Is Un/dn Laqr safe for sensitive nails or skin?
A: Yes. The brand is formulated as 9-free, omitting top allergens and irritants commonly found in commercial polishes. It is vegan and cruelty-free, making it a safe choice for sensitive users.
Q: Can beginners use the Un/dn Laqr nail art tools easily?
A: Absolutely. The brushes in the kits are specifically chosen for user-friendliness, offering control even if you’re not skilled at nail art. Simple looks like dotted or striped effects are very easy to achieve.
Q: How long does the polish last without chipping?
A: Expect up to four days of vibrant, chip-free wear, which is comparable to typical non-gel polishes. Longevity can be enhanced by using both the base and top coats from the line.
Q: Are all the products ethically sourced?
A: The brand is proudly cruelty-free and vegan, never testing on animals and using plant-based ingredients whenever possible.
Q: Where can I purchase Un/dn Laqr?
A: The entire collection is available direct-to-consumer via UndnLaqr.com and select pop-up events according to announcements from MGK and the brand’s social channels.
Un/dn Laqr: A Final Word
MGK’s Un/dn Laqr is more than a nail polish line; it’s a movement pushing for radical inclusion, creativity without borders, and safer, more ethical beauty products for all. Whether you’re a die-hard fan, a beauty connoisseur, or a beginner who simply wants to play with color, Un/dn Laqr offers powerful tools for self-expression—one vibrant mani at a time.
References
- https://www.cosmopolitan.com/style-beauty/beauty/a38387147/machine-gun-kelly-nail-polish-undn-laqr-2021/
- https://fashionista.com/2021/12/machine-gun-kelly-nail-polish-brand-un-dn-laqr-launch
- https://avrilbandaids.boards.net/thread/4067/avril-mgks-undnlawqr-polish-event
- https://www.refinery29.com/en-us/2021/12/10785970/machine-gun-kelly-undn-laqr-nail-polish
- https://store.machinegunkelly.com/products/lost-americana-x-un-dn-laqr-trailblazer
- https://undnlaqr.com/collections/all
- https://undnlaqr.com
- https://machinegunkelly.fandom.com/wiki/UN/DN_Laqr
- https://undnlaqr.com/collections/mgk


