Sephora Black Friday & Cyber Monday Deals Guide

When it comes to Cyber Monday and Black Friday, many shoppers focus on high-ticket electronics, but for beauty lovers, Sephora is the ultimate destination for makeup, skincare, and haircare treasures at unbeatable prices. This thorough guide walks you through everything you need to know about Sephora’s legendary holiday sales, from top deals and essential shopping strategies to must-grab product picks and timing tips for maximizing your savings this season.

When Are Sephora’s Black Friday and Cyber Monday Deals in 2022?

Sephora’s Black Friday sale typically runs for several days, beginning online as early as Thanksgiving Day (Thursday, November 24, 2022), with in-store offers launching on Black Friday itself (Friday, November 25, 2022) and lasting through the end of the weekend. Immediately following is the Cyber Monday event on November 28, 2022, featuring even more exclusive discounts and online promos for last-chance savings on beloved favorites and buzzy new arrivals.

• Online Black Friday launches: 12:00 AM Thanksgiving Day
• In-store Black Friday sales: Friday, November 25, 2022
• Cyber Monday: Monday, November 28, 2022—mainly online, with select in-store deals

These sales events typically blend together, creating a five-day opportunity to snag your most-wanted beauty deals, though limited-edition items and bestsellers may sell out quickly.

Why Are Sephora’s Black Friday and Cyber Monday Sales So Popular?

Sephora’s end-of-November sales hold a cult status among beauty enthusiasts for several reasons:

• A slew of sitewide and brand-specific discounts across top names in makeup, skincare, haircare, and tools
• Rare savings on luxury and exclusive brands
• Limited-edition holiday gift sets and mini bundles
• Fantastic deals on both full- and travel-sized products, ideal for stocking stuffers or beauty advent calendars
• Stackable promo codes and samples for even more value

From TikTok-viral bestsellers to editor-approved staples, these events are the perfect opportunity to replenish holy-grail favorites, try trending launches, and knock out your holiday gifting list in one stylish swoop.

Top Sephora Cyber Monday & Black Friday Beauty Deals for 2022

The 2022 event saw some of the steepest discounts of the year—up to 50% off—on hundreds of covetable products. While exact sale items fluctuate, below are the major highlights and hero categories featured in Sephora’s Black Friday and Cyber Monday deals based on insiders and official info:

• Up to 50% off Fenty Beauty by Rihanna—including the cult-status Gloss Bomb Universal Lip Luminizer and the always-popular Pro Filt’r Soft Matte Longwear Liquid Foundation
• Up to 42% off select Tarte products
• Up to 50% off select Too Faced items—famous for their palettes and mascaras
• Fresh skincare (e.g., Rose & Hyaluronic Acid Deep Hydration Toner) at more than 20% off
• Laneige, Urban Decay, Benefit Cosmetics, Kiehl’s, and more offered at deep discounts
• Exclusive holiday gift sets: Bundled deals on skincare powerhouses, makeup minis, haircare trios, and perfume samplers
• Beauty tools: Dyson hair styling tools and more marked down (where available)

Table: Best Black Friday & Cyber Monday 2022 Sephora Beauty Deals

Limited-Edition Gift Sets and Holiday Exclusives

Gift sets are among the top draws during Sephora’s Black Friday and Cyber Monday extravaganza. These curated collections can include mini bestsellers, skincare duos, full-size lip kits, or haircare trios—often bundled at a price point much lower than if purchased separately. In-demand sets from brands like Sephora Collection, Olaplex, Kiehl’s, Drunk Elephant, and Benefit sell out fast, so act quickly if there’s something on your or your loved ones’ wish list.

Notable 2022 Holiday Set Categories:

• Makeup Minis: Portable, travel-friendly kits featuring trending lipsticks, mascaras, and eyeshadows
• Skincare Power Duos/Trios: Full regimen try-me kits including cleansers, serums, and moisturizers
• Haircare Bundles: Sets boasting everything from nourishing masks to styling staples
• Fragrance Discovery Sets: Sample-size scents for mixing, matching, or gifting to fragrance-lovers

Beauty Finds Under $25

Budget-conscious shoppers and stocking stuffer-seekers rejoice: Sephora’s Black Friday bins and Cyber Monday digital shelves are bursting with beauty gems under $25. Popular picks include:

• Fresh Sugar Lip Balm—a soothing, tinted lip care favorite
• Mini Laneige Lip Sleeping Mask—a winter hydration essential
• Benefit Gimme Brow Mini—to perfect your arches on the go
• Sephora Collection Eye Masks—great for pampering yourself or as cute gifts
• Travel-size beauty tools—from sponges to must-have brushes

How to Score the Best Deals at Sephora on Black Friday & Cyber Monday

Savvy beauty shoppers know these tried-and-tested tips can maximize their savings when sales drop. Here’s how to win big on your Sephora Black Friday & Cyber Monday haul:

1. Create (or log into) your Beauty Insider account before the sale starts—members sometimes get early access, extra discounts, and more points on purchases.
2. Shop early to avoid missing out on limited-stock doorbusters and exclusive bundles.
3. Set up your online wishlist or shopping cart in advance to check out faster when deals go live.
4. Utilize the Sephora app for flash deals, app-only previews, and faster checkout.
5. Check daily deal drops—some brands or categories swap in and out each day over the sale period.
6. Don’t forget promo codes for deluxe samples, free gifts with purchase, or Beauty Insider points boosts.
7. Sign up for Sephora emails and push notifications for surprise last-minute offers and insider info.

Frequently Asked Questions (FAQs)

When is the best time to shop Sephora’s Black Friday and Cyber Monday deals?

The best time is as soon as the sale starts—midnight on Thanksgiving online, or early on Black Friday for in-store shoppers. Doorbusters and covetable gift sets can sell out within hours.

Are Sephora Black Friday deals the same in-store and online?

Most deals are available both in-store and online, but there may be some web-exclusive “webbusters” and doorbusters limited to physical locations. Always check both options to maximize your finds.

How do I know which brands will be on sale?

Sephora releases an official Black Friday and Cyber Monday ad or preview—usually in mid-November—featuring all included brands, doorbusters, and promo codes.

Will there be free shipping or additional bonus offers?

Sephora typically offers free standard shipping during the event, plus access to exclusive samples, Beauty Insider points, and free gifts with qualifying purchases.

Are Sephora stores open on Thanksgiving?

For 2022, most Sephora physical store locations were closed on Thanksgiving Day, but the full online event began at midnight for early shopping.

Expert Tips: Sephora Black Friday & Cyber Monday Shopping Strategy

• Early bird gets the best deals: Set a reminder to log on or visit stores as soon as sales start to avoid missing out on trending or limited-quantity products.
• Refresh your cart: Some brands and surprise deals switch out daily—check back often and refresh your cart to stay updated.
• Maximize Beauty Insider points: Stack discounts with points-boosting promos for double the value.
• Plan holiday gifting: These sales are ideal for picking up advent calendars, value sets, and luxe beauty gifts at a fraction of the regular price.
• Shop smart with reviews: Read recent user and editor reviews for honest takes on newly discounted items before adding to your cart.

Deals Beyond Black Friday: Sephora’s Annual Promo Calendar

While end-of-November sales are the year’s biggest, savvy shoppers can also watch for deals during:

• January: New Year’s promotions (loyalty perks for Rouge & VIB members)
• April: Spring Savings Event (10–20% off for Beauty Insiders)
• August: Points events and VIB Bonus
• Early November: Fall VIB Sale
• December: Extra 20% off select sale items plus special deluxe samples

Check the Sephora app and sign up for emails to stay in the loop on future sales and flash deals throughout the year.

Editor’s Picks: Can’t-Miss Products from Recent Sephora Sales

• Fenty Beauty Gloss Bomb Universal Lip Luminizer: Universally flattering, extra-glossy finish—consistently a fast sell-out
• Fresh Rose & Hyaluronic Acid Deep Hydration Toner: Winter dry skin savior with real rose petals and hyaluronic acid
• Too Faced Better Than Sex Mascara: Frequently 50% off during Cyber Week and a perennial customer favorite
• Laneige Lip Sleeping Mask Mini: Must for overnight hydration and a constant mention on “best of” lists
• Olaplex Haircare Set: A go-to for repairing and strengthening strands during colder, dryer months

Final Thoughts: Making the Most of Sephora’s Holiday Beauty Deals

Sephora’s Black Friday and Cyber Monday 2022 sales offered some of the most valuable opportunities to stock up, try something new, and score major savings on both staple and luxury beauty items. From stacking deals with insider status to hunting down exclusive gift sets, knowing when and how to shop is key. Whether you’re hunting for trending makeup must-haves, world-class skincare, hair tools, or the perfect gift set, being prepared, shopping early, and leveraging all available promos will deliver the sweetest success—and the prettiest savings—this holiday season.